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Up to 90% of Vietnamese customers affected by COVID-19

VGP – Up to 90% of household customers in Viet Nam has been negatively influenced by the COVID-19 pandemic, according to Ipsos.

July 20, 2020 4:57 PM GMT+7

The Paris-based multinational market research and consulting firm reported that 41% of customers responded that 20% of their incomes were reduced. Especially, 17% of low-income households reported that a half of their incomes were cut by the pandemic. 

Although the COVID-19 outbreak has been put under control, Vietnamese people were convinced that their difficulties still lie ahead. Up to 30% of customers responded that their incomes would not be improved in the coming time. So it is unable for them to resume previous spending habits. 

The survey founded that 23% of Vietnamese customers said that they had no plans to re-join activities in public places or involving a lot of people./.

By Kim Anh